On Sept 2nd, in a pre-Dreamforce 2015 announcement, Salesforce.com finally took the wraps off their new target industry: the Healthcare vertical. The announcement confirmed recent persistent rumors about its intentions to break into the healthcare market. The software-as-a-service suite features "patient relationship management" tools – … [Read more...]
Salesforce.com’s Health Cloud for PRM – what the doctor prescribed!
Spark – setting Big Data on Fire!
Over the past decade, internet companies such as Google, Yahoo, Facebook and others have leveraged the Hadoop MapReduce platform effectively to process data that is truly large in scale. In addition, many enterprises with years of information gathered in siloes across multiple systems have also started using this platform to combine and process … [Read more...]
Boxed in with inefficient technology?
Software selection - From Products to Solutions Many SMBs (small and mid sized businesses) have successfully evolved from being smaller companies to their current size. They have mostly had experience with buying and implementing off the shelf software products for their technology needs. When they reach a certain point in their growth, such … [Read more...]
Getting ROI from your CRM technology
[fusion_text]Make your CRM technology pay for itself Many organizations are frequently challenged when they think about the budgeting process for implementing or revamping their CRM solution. With smaller and smaller sales and marketing teams, the budget for systems keeps shrinking as well. Operating in this context is clearly not very easy for … [Read more...]
Systems Integration – Connecting the dots
[fusion_text] CRM-ERP-Systems Integration challenges and approaches When you are looking for the ultimate level of success with your CRM solution, invariably the vision is always about having access to unified customer and prospect information in a single system. Sales & Marketing, Customer service, engineering and finance are all areas … [Read more...]
2015 is here – Create your plan for success in just 15 minutes
As each year comes to an end, it’s time to start planning for the new year. Unfortunately, creating an annual plan can seem like a scary, tedious and time consuming process. If you’re like many others having trouble creating a plan, don’t worry – we've got your solution right here! Here’s a quick guide to creating your plan in the next 15 … [Read more...]
Dreamforce 2013 – It’s time to pack!!
At this year's Dreamforce 2013 event, Salesforce.com is expecting a new record for attendance - over 120,000 attendees are expected! When I think about seeing that many people in such close proximity, I tend to feel a bit anxious (strange, given that I grew up in Mumbai, a city teeming with over 20 million people!) The project manager in me has … [Read more...]
Preparing for the Salesforce.com Developer 401 Exam
I recently passed the Salesforce.com (SFDC) DEV 401 Certification exam and wanted to share my secrets to success. Not too long ago I posted an article on Preparing for the Salesforce.com Administrator Exam and a lot of the ideas there apply to this exam as well. From my experience with the Salesforce.com certification exams, I think SFDC does a … [Read more...]